MMA Partners with IT Resource in Search of the Coolest Thing Made in Michigan

LANSING (June 12, 2023) — The Michigan Manufacturers Association (MMA) has partnered with IT Resource in search of this year’s Coolest Thing Made in Michigan. IT Resource will be the exclusive program sponsor for this people’s choice award, with the same goal: celebrating the billions of innovative products Michigan manufacturers are developing that continue to have an incredible impact on our state and country. 

IT Resource is a Michigan-based managed service provider known for its proficiency in delivering technology solutions that streamline IT environments. With expertise in areas such as security, disaster recovery, vCIO consultation, network infrastructure, and cloud services, IT Resource prioritizes client satisfaction and fosters collaboration among stakeholders. By focusing on clients and their employees, IT Resource strives to establish enduring relationships and provide top-notch IT solutions that drive business growth and success. 

“We take pride in our ongoing commitment to support the MMA as we sponsor the prestigious Coolest Thing Made in Michigan award this year. This sponsorship holds tremendous significance for IT Resource, as it reflects our value in the visionary and inventive minds propelling technology forward. In parallel with the manufacturing industry, we share the common passion, drive, and motivation to push the boundaries of what is possible,” stated Darin LaCoursiere, CEO of IT Resource. 

“Since 2018, the Coolest Thing Made in Michigan has served to elevate the billions of products made right here in the Great Lakes State and generate well-deserved recognition for our state's manufacturers. MMA’s goal has always been to provide a platform to showcase the most game-changing, cutting-edge products from an industry that employs over 630,000 Michiganders and produces $100 billion in goods each year” said MMA Executive Vice President of Operations Delaney McKinley.  

“Millions of people each year experience the range of benefits from using Michigan made products- it’s time to celebrate the innovations, both big and small, that are created in every community across our great state!” said McKinley. 

Nominations for the Coolest Thing Made in Michigan open on June 19, 2023. Two rounds of people’s choice voting will determine a Top 10 and Top 3, with the final “Coolest” winner being revealed at the 2023 MFG Excellence Awards on Nov. 9, 2023, at the Kellogg Center in East Lansing. 

Learn more about MMA and the Coolest Thing Made in Michigan, or contact MMA’s Delaney McKinley at 517-487-8530 or mckinley@mimfg.org.

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