MMA Moderates Auto Show Panel on PRIME® Success

Mike Johnston, MMA vice president of government affairs, moderated a four-person panel titled “Developing Industry, Education and Community Partnerships to Create Opportunities for Students” and consisting of:

  • Brian Glowiak, Vice President, SME Education Foundation
  • Julie Davidson, HR Director, Shape Corporation
  • Jeremy Case, CTE Director, Grand Haven High School
  • Brent Brasure, CTE Director, Fraser High School

The PRIME® program is a collaborative effort to create sustainable, viable curricula in local high schools that teach skills reflective of what area manufacturers look for. In 2017, Grand Haven-based Shape Corp. joined with Grand Haven Area Public Schools to develop the first PRIME® school in Michigan.

“MMA has been all over the state promoting the PRIME® program. The Detroit Auto Show gives us the chance to highlight the talent challenge facing manufacturers in every region of Michigan,” said Johnston. “Whether manufacturers see baby boomers retiring or a lack of awareness in manufacturing careers, PRIME® provides every employer an opportunity to build a talent pipeline in their community, while creating career pathways for local area students.”

Panelists discussed the creation of PRIME®, the value of the program to local employers and the metrics behind PRIME’s nationwide success. For more information on PRIME, go to or contact Mike Johnston, at 517-487-8554 or

This article first appeared in the 1/23/18 issue of MFG Voice.

Contact Mike Johnston

Mike JohnstonVice President of Government Affairs
Call 517-487-8554